Kinsa Group Blog

Getting Down to Business: Job Search Strategies for Food & Beverage Executives and Professionals

April 18th, 2011

Like most things in life, you’ll get out of your job search what you put into it.  Those who work harder, have a positive attitude, persevere and go the extra mile are more likely to get what they want – period.

If you have the commitment to work hard, but need direction for your efforts, here are seven things you can do to take charge of your job search today:

1.  Treat your job search like a job. If you are not currently employed, you have a great advantage – time.  Make finding a food & beverage job your full-time job.  Get up in the morning and get dressed, review your goals, create a to-do list when you settle into your office and try to maintain your diligent work habits.

2.  Clarify your self-knowledge and your goals. Do you know exactly what you have to offer an employer?  Do you know exactly what type of career opportunity you want?  Take the time to write down your specific skills, strengths, accomplishments and career goals.  If you know what you want, and what you bring to the table, it’s infinitely easier to focus your efforts, identify potential employers and find the job you want.

3.  Conduct informational interviews. Informational interviews can provide you with invaluable visibility, information and job interview practice.  Conducted properly they can help you:

  • expand your professional network;
  • set yourself apart from the crowd in a competitive job market;
  • gain insider feedback on potential hiring opportunities.

4.  Develop your network. Often in a job search, it’s not just what you know, it’s who you know.  Be proactive in developing relationships (both in-person and via social media) with people who are doing the kind of work that you want to do.  Identify individuals in food & beverage companies, industry organizations and professional associations who can provide insight into their employment needs.  Identify faculty, friends, business associates and relatives who can assist you with your job search.  Tell everyone you know that you’re looking for a job and ask them to refer you to potential employers.

5.  Get more organized. Place all of your job search materials, including: research on potential employers; listings of job postings to which you’ve responded; resume versions and cover letters; recruiters with whom you’re working; network lists, etc.  Use this binder to track your progress, plan follow-up, develop daily to-do lists or record other important information.

6.  Find a mentor. If you don’t have a trusted advisor who can help guide your job search efforts, you should get one.  To select a mentor, choose someone you know who:  has earned your respect; is successful in his or her career; will provide honest and effective feedback; will take an interest in your professional development; will support you in your career progression.  Meet with this person regularly to solicit advice, share your ups and downs, and get the feedback and support you need to keep going.

7.  Work with leading food & beverage executive recruiters. The Kinsa Group matches professionals and executives like you with top food & beverage employers nationwide.  We are pleased to offer a new FREE job seeker resource called Kinsa CareerEdge.  Whether you are involved in a current food & beverage job search, looking to advance in your career, or transitioning into a new career, Kinsa CareerEdge provides amazing tools and resources to guide and support you through the entire process:

  • FREE Assessment Tools
  • Access to over 1,000 Job Boards on ONE site
  • A FREE Resume Builder and Career Advisor
  • Information on Educational Opportunities
  • FREE Weekly Teleconference Calls on “Hot Topics”
  • A Resource Library filled with Audios, Videos and Articles
  • Access to 100 FREE Resume Cards for Networking

Our goal is to make your job search more efficient and productive.  Register now and see the benefits of Kinsa CareerEdge yourself!

Using Social Networking to Help Your Job Search

May 4th, 2010

Are you new to the world of social networking?  Looking for fresh ways to enhance your career prospects?  If so, use these quick tips to turn a social networking profile into a powerful career-building tool.

Find the right site for your career interests.  Begin by browsing the different “networks” provided by major sites like LinkedIn and Facebook.  Click through each network’s subfields to determine which sites have areas that match your needs and interests.

Build your profile carefully.  When creating a profile for career purposes, make sure that the information you post is accurate and appropriate.  Start by reviewing other profiles, then mirror the style and content of the best ones.

Choose an appropriate profile picture.  Your picture makes a critical first impression on a recruiter.  Be sure it’s a positive one.  Only post pictures that are “neutral” (i.e., not sexy, costume-like, or potentially alienating) and appropriate for business.  If you already have a profile picture, review it with a critical eye to ensure it prepresents you in a professional manner.

Maintain distinct identities.  If you use sites for both personal and professional purposes, separate your virtual lives by establishing dedicated social networking pages.  Direct all co-workers and business contacts to your professional page and ask them to “friend” you there.

Manage your privacy settings.  Take advantage of the technology sites like Facebook offer to limit what potential employers can learn about you.  Like other features, privacy options are continually updated – revisit them periodically to ensure your settings keep details about your religion, political beliefs and relationships private.  As a rule of thumb, assume that everything you post is public, except what you explicitly designate otherwise.

Post content, links and news.  Post timely content that highlights your professional area of expertise.  By including relevant links on your profile, you: demonstrate your concern about developments in your industry; position yourself as an informed expert; prove your commitment to improving yourself as a professional.

Garner recommendations.  As your online professional network grows, seek opportunities to obtain and post recommendations from superiors, co-workers, subordinates and satisfied clients.  Their third-party perspective gives readers a more objective view of you as a professional.

Strengthen ties to colleagues by posting referrals for them.  Nothing will endear you to someone more than helping him in his career.

Complement your social networking job search activities.  The Kinsa Group, a nationwide recruiter of food and beverage industry professionals, provides the perfect complement to your online networking activities.  Because we work directly with leading industry employers, we provide you with access to a multitude of rewarding professional opportunities that never make it to job boards or other online channels.  Register online today.

32 Tips for Using Facebook for Business

February 16th, 2010

You probably know that Facebook is a great tool for keeping in touch with friends.  But did you know it’s also a great business tool?  Used properly, this social networking sight can help you market your products, connect with current and potential customers, and enhance your business image.

 
If you want to use FB as part of your marketing/media strategy, but are unsure just how to get started, you’ll appreciate this quick article I found onWebWorkerDaily.com about using Facebook to enhance your business.

Looking for other ways to enhance your business?

Remember, Kinsa Group provides recruiting and assessment services to help you find the experienced food and beverage industry professionals your organization needs.  Please visit our website to find out what we can do for you.


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