Kinsa Group Blog

New Interviewing Technology: How to Prepare for an Online Interview

August 1st, 2011

More and more, food & beverage organizations are using real-time technology such as Skype to screen candidates and conduct initial interviews.  Online interviews deliver several benefits, allowing interviewers to “meet” candidates without incurring substantial travel expenses.

For many food & beverage job seekers, an online interview is a convenient and less stressful way to interview – but preparation is essential.  Use this list of tips to correctly set-up for and ace your next online interview:

  1. Download required software. If you will be using Skype, go to www.skype.com and download it to the computer you will be using.  Use smartphones with caution – sound quality, picture quality and network speed may present potential issues.
  2. Make sure you have a webcam. If your computer doesn’t have a built-in webcam, you can purchase one inexpensively from an office supply or computer technology store.
  3. Set the stage. Carefully choose the location for your online interview.  A home office is best, but any room with relatively plain walls will suffice.  Make sure there is nothing in the background that the interviewer could see which might reflect negatively on you (e.g., garbage, dirty clothing or personal items in plain view).
  4. Plan your wardrobe. Dress as you would for any professional interview outside your home.  Although you may be tempted to stay in your slippers, don’t do it!  Should you need to stand up or go into another room during the interview, you want the interviewer to see you in a polished outfit from head to toe.
  5. Test all your equipment. Ask a friend to help you test everything.  Dress in the outfit you plan to wear and start by adjusting the webcam so that you are in the middle of the screen.  Zoom to an appropriate level so that the interviewer can see your head and upper torso, and make sure your outfit looks okay on camera (sometimes white and/or patterned clothes can be distracting on video).  Next, adjust the volume level for your speakers or headphones.  Finally, adjust the lighting.  If you’re in a room with open blinds and glare is an issue, try closing them and positioning an additional lamp behind the webcam.
  6. Change your computer settings. Make sure to adjust your screensaver and automatic hibernation settings.  Turn off scheduled scans (so your computer doesn’t lag) and close instant messaging, chat windows, etc. to head-off potential interruptions or technical problems.
  7. Practice using the webcam. Unless you’re a broadcast journalist, you’re probably not used to looking into a camera.  Eye contact is important, so practice answering a few interview questions while looking directly into the webcam, as opposed to the screen (where the interviewer’s image will be).  Remember, too, that you may experience audio delays, so be sure to wait an extra second before speaking – otherwise, you may wind up continually interrupting your interviewer.  Finally, although you don’t want to look like a statue, keep large, quick movements to a minimum, as video images can appear a bit jumpy.
  8. Eliminate distractions. Outside noises will distract both you and the interviewer, so do what you can to keep them to a minimum.  Keep your pets and family members outside the room.  Turn your cell phone, TV and radio off.  Close your windows, so street noise and barking dogs will not disturb you.
  9. Remember, it’s still an interview. While you’re likely to feel more relaxed since you’re at home, you still need to prepare as though you’re going into a formal interview.  Review your résumé and memorize important dates and figures listed, so that you’re not tempted to read your answers from a sheet of paper.

As you can see, a little preparation goes a long way.  Use the tips listed above in your next online interview and you’ll be one step closer to landing your dream job – without ever leaving the comfort of your own home.

Jump start your food & beverage job search by contacting Kinsa today.

 

Ask These Questions to Learn About an Employer’s Corporate Culture

July 4th, 2011

A job interview is a two-way street.  A hiring manager tries to find out everything he can about you, while you try to find out everything you can about the position and your potential employer.

To decide whether or not you can thrive in an organization long-term, you need to learn about more than the basics (e.g., salary, job responsibilities and organizational structure).  During the interview, you must also determine if the company is a “good fit” for you – if their values, beliefs, ethics and rules of behavior align with your own.

But how do you ascertain if an employer’s corporate culture is right for you?

Before the Interview

Learn as much as you can about an employer before the formal interview starts:

  • Research the company before the interview. Search online for clues about the employer’s culture.  Review their annual report, website and what others write or say about the organization.  Plenty of resources are available online to guide you in your research.
  • Arrive a few minutes early. Observe how current employees are dressed, how they interact with one another and how courteous and professional they seem – before they know who you are.  Pay attention to what’s on the walls, how clean the space is and how much room employees are given to work.  All these details will provide a clearer picture of the company’s personality.

During the Interview

Use this list of sample questions to dig deeper in your next interview and uncover important information about an employer’s culture:

  • What does it take to succeed here long-term? The traits an employer encourages and rewards speak to its corporate culture.  Ask this question early in the interview and incorporate those sought-after characteristics into your subsequent answers.
  • If you could describe your company’s culture in just three words, what would you say? This question accomplishes two things.  First, it helps you learn about the salient aspects of an organization’s culture.   Second, it positions you as a thinker, setting you apart from the crowd.
  • Does this company have a written corporate values statement? A progressive organization (i.e., one that has put the effort into developing a formal values statement) understands the importance of corporate culture and is just as concerned about making a values match as you are.  If the company has no written cultural values, their mission statement may provide insight for you.
  • What are the best and worst parts about your work environment, that I wouldn’t understand unless I’d been working here for several months? Some workplaces are quite different once the “honeymoon” phase has passed.  This question may help elicit some candor from your interviewer and get him to share the realities of the work environment – both good and bad.  Beware of the interviewer who has nothing negative to say.  The fact is, all cultures have their positive and negative aspects.
  • What are your favorite aspects of this company’s culture? This question tells you what brings the interviewer back to work each and every day.  Because it’s personal, ask this question at the end of the interview – after you’ve had a chance to establish rapport with the interviewer.  You can end the interview on a positive note and leave a great final impression.

As you ask all these questions, pay attention to the interviewer’s nonverbal cues.  Sometimes the words an interviewer says aren’t as important as how he says them.  Body language, eye contact, facial expressions and posture don’t lie.  Compare the interviewer’s actions with his words to decide if he is really telling the truth, or just trying to present the company in the best possible light.

Looking for your next food & beverage position?

Kinsa Group has the inside track with leading food & beverage employers and can help you make smarter employment decisions.  We provide you with invaluable details about corporate culture, interviewers’ personality styles and other intangibles to ensure you thrive in your next position.  Contact a Kinsa recruiter today or search available food & beverage professional and executive positions.

“Tell Me About Yourself”: Leverage the Power of this Critical Interview Question

December 20th, 2010

If you’ve ever been on an interview, you’ve probably heard this one:

“Tell me a little bit about yourself.”

Sounds innocuous enough, but in reality this is an extremely important question.  Interviewers ask it for a number of reasons:

  • to get a sense of what you feel is most important about yourself;
  • to see how well you’ve prepared for the interview;
  • to find out why you think you’re the best candidate for the job;
  • to see how you handle yourself in an unstructured situation;
  • to see how articulate you are;
  • to find out what type of first impression you make.

There is a lot riding on your response to this question, so make sure you knock it out of the park.  Here are a few quick tips for answering the “tell me about yourself” interview question the right way:

  • Be brief.  Keep the answer short – no more than two to three minutes.
  • Develop and include your USP.  Your Unique Selling Proposition, also known as a personal branding statement, is a one-sentence description of who you are, what you greatest strength is and the major benefit that a potential employer will derive from this strength.  Plenty of help for developing your USP is available online.
  • Practice, practice, practice.  Write your answer out, then rehearse it until it’s second nature.  The better you know your pitch, the more poised and confident you’ll sound.
  • Cite examples.  When you develop your answer, include one or two examples that best demonstrate why you’re well-qualified for the available postition, or highlight your most important accomplishments.  Quantify these results whenever possible (e.g., cost-savings, market share, measurable process improvements, increased revenue, etc.)
  • Stay focused.  Make sure your response clearly focuses on the experiences and accomplishments most relevant to the available position.

The “tell me about yourself” interview question offers a great opportunity to set yourself apart from your job competitors.  So don’t waste it.  Take advantage of your time in the driver’s seat by selling yourself, creating a great first impression and setting a positive tone for the rest of the interview.

The Kinsa Group is committed to the success of your career search in food & beverage.  With over 25 years of experience placing high-level executives and managers with top employers in the food and beverage industry, we have the resources and connections to match you with the ideal opportunity.  Contact us today or Search Jobs online.

National Accounts Manager – Bakery – Midwest

October 11th, 2010

The Kinsa Group–a leading recruiting firm for the food and beverage industry–currently has a variety of outstanding job opportunities, including the following position:

National Accounts Manager – Food Service

Rapidly growing Midwest food manufacturer in a hot niche is looking for double-digit growth over the next three years.  They have the capacity to do this in both their bakery and sauces lines of business, and want to continue to grow their meat business as well.  To facilitate this growth, they have created a new position for a National Accounts Manager to call on major Foodservice National Accounts like Panera, Subway and other similar delis, etc.

Job responsibilities:

Grow National Account Business at least $2 to $10 million in one year.  The ideal candidate must have the wherewithal to design and execute the sales strategy to achieve this growth.  The National Accounts Manager will collaborate with resources at headquarters including Marketing, R&D and Supply Chain for materials, planning, forecasting, etc.

Ideal candidates will possess the following:

  • Bachelor’s Degree with 5 to 10 years of food sales experience.
  • National Sales Management experience.  Client is looking for a subject matter expert, who can overcome objections and close the sale successfully.
  • Team leadership skills, with the capacity to manage a sales team or brokers / distributors.  Should have managed a team or brokers / distributors in the past.
  • An established track record of growing national accounts to $10 million a year.
  • Active leadership experience developing a Sales Strategy.
  • Bakery business experience a plus.  Meat also preferred.

Discover more about this National Accounts Manager – Food Service including salary range.

And to search our comprehensive list of Food and Beverage Industry Jobs please visit www.Kinsa.com.


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